Dynamic Multi Platform Budget Calculator [Google Sheets Template]
Introducing the Dynamic Multi Platform Budget Calculator – your ultimate solution for streamlined media budgeting across multiple platforms, campaigns & funnels. Say goodbye to the stress and hassle of manual budgeting and embrace automated precision. Whether you're managing campaigns for Meta, Google, or any other platform, this Google Sheets template simplifies the process. Effortlessly allocate budgets across multiple platforms, campaigns, and funnels, both annually and monthly, making your budgeting process easy and stress-free.
For Agency Owners & Paid Advertisers Wanting:
1. Seamless Budget Allocation:
Easily allocate your advertising budget across different platforms and campaigns. Our intuitive Google Sheets template ensures that every dollar is accounted for, helping you make informed decisions and maximise your ROAS.
2. Real-Time Updates:
Make changes on the fly and see immediate updates across all your budgets and graphs. Whether you receive additional funds or need to reallocate your spending, our template adjusts dynamically, keeping everything in sync.
3. Comprehensive Tracking:
From top-of-funnel awareness campaigns to bottom-of-funnel retargeting, manage budgets for every stage of your advertising journey. Our detailed dashboard provides a clear view of your spending, performance, and remaining budget at any given time.
4. Error-Free Management:
Avoid costly mistakes with our built-in error detection. Over-allocated budgets are highlighted, and our error logs guide you to the exact cells that need adjustment, ensuring your numbers always balance perfectly.
5. Customisable for Advanced Users:
While the Dynamic Spend Tracker is user-friendly for beginners, it also offers advanced customisation options. Tailor the template to your specific needs and gain even more control over your advertising strategy.
How Does The Budget Calculator Work?
1. Overview & Setup:
Start by inputting your monthly budgets for each quarter. This will dynamically update corresponding month’s budget and overall totals.

Example: Increase your January budget from $40,000 to $90,000, and watch as the changes propagate through your quarterly and total budgets.
2. Platform Allocation:
Allocate your budget across different platforms (Meta, Google, etc.) and ensure your total allocation matches your overall budget.
Perfect Budget Allocation Example:

Assign 65% of your budget to Meta, 15% to Google, 15% to TikTok and 5% to a fourth platform (thus 100% of your budget is allocated) and see your budget auto balance.
Under Budget Allocation Example:

You only assigned 65% of your budget to Meta, and you've under-allocated your budget for the month. Instantly see any over-allocations or under-allocations highlighted.
3. Campaign Management
Define and manage your campaigns for each platform, including start and end dates, audience targeting, and funnel stages.
Example:

Allocate 55% of your Meta budget to top-of-funnel campaigns and adjust your funnel or campaign allocations to ensure everything balances. Instantly see any over-allocations or under-allocations highlighted.
4. Dynamic Adjustments (Advanced Users)
Easily adjust your budgets mid-month and see real-time updates on your remaining funds.

5. Detailed Help Menu:

Access our comprehensive help menu for guidance on using every feature of the Dynamic Spend Tracker. A full video tutorial on how to use the template is also included.
Track Metrics That Matter With Dashboard Views:
Annual Macro View & Calculator:
Monthly View & Calculator:

Unlock the full potential of your advertising strategy with the Dynamic Spend Tracker. Efficient, precise, and user-friendly – it's the tool you’ve been waiting for.
TESTIMONIALS FROM AGENCY OWNERS LIKE YOU:
⭐️⭐️⭐️⭐️⭐️
Brandon Willington - CEO at whereu.com.au
"These templates have saved my ad specialists and account managers a tremendous amount of time on client reporting and budget planning. These tasks used to be the most time-consuming aspects of our agency's operations, but now they're automated. Our efficiency has increased by 70-80%, allowing our ad specialists to focus on creative tasks that drive results. I've also seen a significant improvement in our wages to revenue ratio on my P&L statement. This has been a game-changer for us. Thanks again!"
PRODUCT DELIVERY & INCLUSIONS:
Once purchased, you will be provided with the following:
✅ Instructions on how to instant download the templates
✅ Full detailed walk through video tutorial on how to use the template
✅ 2 Versions of the Dynamic Multi Platform Budget Calculator:
- Blank Template (even budget split across all platforms, pre-populated for 2024)
- Example Template (referenced in screenshots above, pre-populated for 2024)
